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Campaign Platform
I will venture to say that running a film property is like running a political campaign to some degree. Navigating the waterways of this industry can be a daunting task as it changes at about the same pace as New England weather. Thankfully, I live in New England so change is always in the air…
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Raising an Army
With a successful world premiere now behind us, we begin to execute plans that have long been on the drawing board. But like a military campaign there are always adjustments. Whether these be for time, commitment, resources or opportunity, marketing and releasing a film is all about, in my view, calculation. Short of it, where…