Marketing planet Earth one project at a time.

Russia

First Signal

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The “war room” in Fail Safe.

If you’ve seen Justice Is Mind, First World or Serpentine: The Short Program, you know I don’t shy away from using multiple locations to tell my stories. I’ve been very lucky with my productions to secure some unique locations.

Each one of those projects had one or two critical locations. For Justice Is Mind it was a courtroom and MRI facility. For First World it was a presidential suite and a horse farm. For Serpentine it was a figure skating complex. Each of those locations brought gravitas to their stories.

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Grace Kelly in Dial M for Murder.

For this new project, my aim is a simple one. Keep the story largely contained to one interior room and one outdoor scene. My goal is both for story and cinematography. With the primary story taking place in a windowless bunker one of my inspirations is Alfred Hitchcock’s Dial M for Murder. For those that have seen this classic, the story primarily takes place in an apartment. As that film was first produced as a play, it largely makes sense that it would be confined to one location.

This new story is a prequel to First World and revolves around one particular meeting. While I would obviously love to see First World produced, I also know that it’s a science fiction epic that would require, while maybe not an “epic” budget, certainly one in the seven figures. For this project, the aim is to contain production costs for independent production.

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First World at the Hotel Commonwealth.

While Dial M for Murder is one inspiration, another is Fail Safe. The scenes in the Pentagon’s “war room” worked on a variety of levels. What I particular liked was the rear projection that was used to display the military crisis between the United States and U.S.S.R. Because this type of “special effect” was produced while the movie was being photographed, it saved time in post-production.

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One of the courtroom scenes in Justice Is Mind.

With a good amount of my research completed, I’ll shortly start the writing process. The fall and winter months are my favorite time to write an original story. Believe me, it’s the cold weather that will set the mood for this piece!

This story will revolve around a particular signal intercept and how certain government and military officials are responding to it. To give you an idea of the conflict in this story, I’ll borrow a quote from Valkyrie, “This is a military operation. Nothing ever goes according to plan.”

United Nations.

Denise Marco and Isabella Ramirez in Serpentine

Serpentine: The Short Program was mostly produced at NorthStar Ice Sports.


The Network

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The Strand  has already started promoting our March 6 screening.

I have often stated that there is so much more into filmmaking than making the film itself. While one naturally wants a quality project that maximizes available resources, it’s also about getting the word out.  Although social media helps, there is nothing like a media placement that drives awareness and needed attention.  Thank you to the Ice Network and Community Advocate for that attention.

This past week Lois Elfman, my former business partner, wrote a great article for the Ice Network.  This article was particularly important for a variety of reasons. First, in addition to the article itself, the Ice Network will also be streaming Serpentine: The Short Program after our March 6 premiere at the Strand Theatre. Second, from 1993 – 2004 Lois and I published a figure skating magazine. For nearly a decade it reigned as the world’s largest under our leadership. There wasn’t a skater, official, ISU member nation or skating club that didn’t know about it. But the Ice Network is today what we published yesterday. Indeed, it was an honor to see this article on their site as it reaches the sport on a worldwide basis.

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It also important to mention that there was a third party to this story, albeit a bit behind the scenes this time. That would be acclaimed skating coach Thomas J. McGinnis who also was our business partner at the skating magazine. Tommy not only saw the vision I had for the magazine at the very beginning, but for Serpentine as well. Thus his much appreciated Executive Producer credit you will see when the film is released.

A film release not only consists of a marketing plan but a test. This past week I went to the Strand Theatre for a DVD test of Serpentine: The Short Program and a DCP test of Justice Is Mind. While the Strand screened Justice back in 2013 from a DVD, we now have the film in a DCP format. Both tests went great. I’ll say this, out of all the theaters I have screened Justice Is Mind the Strand presents the best picture and sound.  There is nothing like seeing your film come to life on the big screen and that thrill was just as exciting with Serpentine.

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The screen test of Serpentine at the Strand Theatre.

Serpentine: The Short Program also got the green light from Amazon Instant Video this week. I say green light because that’s literally what happens with the circles on the Amazon platform when everything is cleared to go. We did have one red light as our original poster submission just said Serpentine. It had to also include The Short Program. Starting on March 7 the film will be available on Amazon in the United States, Japan, United Kingdom, Germany and Austria.

Finally, I will conclude this post with the importance of art. On Friday night my mother and I saw the acclaimed National Symphony Orchestra of Ukraine at the famed Mechanics Hall in Worcester, MA. Part of the program included Symphony No. 9 in E minor, Op. 95 “From the New World” by Antonin Dvorak. One of my particular favorites.  The strength, precision and passion in which the symphony played under the direction of Theodore Kuchar presented one of the most exciting symphony performances I have even seen.

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Mechanics Hall before the sold out audience arrived.

I say strength because unless you live on another planet the continued existence of Ukraine hangs in the balance with the Russian invasion and annexation of the Crimea to say nothing of the armed conflict on their Eastern border. I simply ask every American reading this blog, how would you feel if another country walked across our border and occupied part of our country? The proud history of the Ukrainian people existed long before the United States was even a thought. While this historic national symphony of a challenged peoples tours our great country, isn’t it time the United States helped restore the greatness of another before it’s too late?

Conduct music not war.

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A 2014 photo from the National Symphony Orchestra of Ukraine’s website.