Marketing planet Earth one project at a time.

Posts tagged “American Heritage Museum

Second Act

This past week I completed the first act of my latest screenplay in the First World Universe. With a logline, “A reporter’s discovery of a secret meeting between three world leaders could spell the end of life as we know it with the revelation of an alien power on Earth,” I know move on to the construction of the second act.

With the first 30 pages of the screenplay completed, it’s the second act for me that’s the most interesting to write. In this act it’s all the crisscrossing of the characters, plots, sub-plots and all the other machinations that I believe build out a compelling story. As I did with Justice Is Mind and First Signal, I’m writing this story with the aim of producing it myself (with perhaps one other partner). The challenge is to ensure the production has solid visual scope while being mindful of the current economics in the independent film world. I believe the key is simply to look for innovation along the way.

Speaking of innovation, a couple of weeks ago I was approached by a filmmaker to play a German solider in a World War II short film. With my interest in the subject matter, and as it was a local film, I joined the production.

The moment I arrived to set I knew authenticity was going to be spot on when I noticed military reenactors were present. I’ve posted before about this subject. These are generally history enthusiasts, with a good number being members of the armed services, which come together to “reenact” history. The authenticity in uniforms, equipment, knowledge and enthusiasm makes for a rewarding experience.  I think of the productions I was involved in, where I donned a uniform and there were no experts on set to properly guide and direct the actors. Those were really lost opportunities.

Yesterday, I learned about battle tactics, how to carry, load and fire a weapon along with command structures. Honestly, if it wasn’t for the blanks being used, anyone coming across this skirmish between the German Wehrmacht and United States Army would have thought they stepped back in time.  With a few more weekends of “shooting” all of us are looking forward to seeing the final product.

Here in New England, this is the season for reenactor events. Last weekend the American Heritage Museum (where we shot the actor interviews for First Signal) hosted the Military History Through the Ages event. Exhibitions and displays ranged from the Roman Empire all way through the Vietnam War. A variety of battle reenactments rounded out the weekend event. The museum and reenactors always do a terrific job in bringing historical events to life. If you’re in the area, I highly recommend their next event Battle for the Airfield, October 9 – 10.

Next project.

The story continues!


First Item

This coming Sunday, June 27 is the Massachusetts premiere of First Signal at The Strand Theatre in Clinton, MA. Suffice to say, I’m looking forward to our next screening. Since First Signal arrived on VOD in April it’s been continuous steady marketing efforts, but a screening is an event. As such, it should be promoted that way. To that end, I was very pleased to see The Item’s “Area native film, ‘First Signal,’ gets Massachusetts premiere at The Strand” article in the latest issue.

When I was reflecting on my past films at The Strand, it was The Item that always published a solid article before a screening. Those notices are a godsend to any filmmaker as they not only alert audiences to a screening event but contribute to the overall branding of the film. Securing press for a VOD only release of an independent film is not easy. But a theatrical screening? That sets it apart from the tens of thousands of other films vying for ink and eyeballs.

As I mentioned to a friend in the industry a few weeks ago, the media and filmmaking landscape has changed significantly since I released Justice Is Mind in 2013. Simply, there are more films being released and less media outlets to report. And if they can report, page counts and staff have been reduced. My point—getting media attention takes work and is harder. Yes, there are countless blogs and then there is social media, but a “newspaper article” is quite grand as they reserved space for you. Almost like a film festival, they vetted what they are going to report.  

1931 Chrysler CG Imperial

In regard to marketing and promotion, we are eight weeks into First Signal’s series of actor interviews. For those that want to gain some insight into the creation of First Signal and how the world of independent filmmaking works, you can check them out at this link. As each interview was about 35 minutes long, we had them broken down into three parts for each actor. Starting this Saturday, I’ll be posting part three of each actor’s interview. Look for a new one each Saturday for the next month.

Panzer V “Panther” Ausf. A

Today I went to the American Heritage Museum (where we filmed First Signal’s actor interviews), to attend their Tanks, Wings and Wheels event. The team that brings this museum to life does so in a way that has you leaving with a unique perspective on the history of war. From the introductory film to the WWI trench experience to the “Winds of War” War Clouds room followed by the main exhibits, the American Heritage Museum is a total immersive experience brilliantly presented. For those of you that are interested in learning more about this outstanding military history museum and attending some of their unique events, check them out at this link.  

The Strand.