As filmmakers we tend to operate in a vacuum. We generally write our screenplays in a bit of isolation and only expand our audience when our projects go into production. It’s easy to take refuge in people that will like our work, but we all know that’s not realistic. As creatives we look for our work to be seen by audiences outside of our own. Of course, there’s always that worry of what others will think. But that’s the very nature of what we do—we create to exhibit.
“For all those avid fans and not-so fans of sci-fi theme, this is a movie that edges all others this season and will go a long way in the mainstream if launched globally.”
This past week a notification popped up on First Signal’s Facebook page. When I clicked on it, I couldn’t believe what I was reading. It was a posted review. As I haven’t been promoting First Signal to the media for reviews, I was wondering how it came about. I then saw where the post originated. The Utah Film Festival & Awards posted, what could only be described, as a glowing review. Every word was a positive one. What I particularly enjoyed was the following passage, “For all those avid fans and not-so fans of sci-fi theme, this is a movie that edges all others this season and will go a long way in the mainstream if launched globally.” You can read the entire review on the screenshot below or their Facebook page.
Being thankful for this review would be an understatement. After I read it a few times I started to reflect on the origins of this project and how it came so close to never happening on more than one occasion. One thing I learned is that perseverance is key. If you believe in your project, you have to keep pushing despite all obstacles. Those that have worked with me know that I’m someone that doesn’t give up. As a literary agent friend told me last year, “You are truly a dog with a bone.” The First World Universe, that First Signal is part of, has been in development for over a decade.
I’m also pleased to announce that First Signal is an official selection of Beyond the Curve International Film Festival. When I was looking at their selections page and saw First Signal’s poster among a sea of films, I was struck by the sheer quality of the other projects. Some of these posters are truly works of art. My congratulations to all.
As for art, I saw Tenet last week and could easily attribute it to the surrealism of a Salvador Dali. The one thing about a Christopher Nolan film is he demands that his audience think. Not just in one dimension, but at least three. When I first see a Nolan film, I take in the stunning cinematography that’s always complimented with a rapturous score. The first viewing must be seen in a theatre as that’s where it’s designed to be experienced. The second time I focus on just the story to grasp the message. But it’s the third time, with captions on, that I do my best to understand the nuances of what Nolan wanted to achieve. What I love about his films are the subtle messages through numerous clues. I think this is why I love The Man in the High Castle so much – with every viewing I learn something more. I’ve always believed a film (or TV series) should be multi-layered.
With the business plan for In Mind We Trust completed, work now begins again in earnest to market my slate of films for development, The one thing I have learned about this industry since I made First World, and during my time as a magazine publisher, is that investment can come from anywhere at any time. They key, as I learned with Justice Is Mind, is to be ready when the time is right.
Christopher Nolan said it best in the Hollywood Reporter a couple of weeks ago when talking about his career, “The thing that happens to a lot of people is that you get that opportunity, somebody says, ‘I really loved your film, what else do you have?’ And if you don’t have anything, or if you’ve just got vague ideas, it’s very difficult to take advantage of that moment, and that moment doesn’t come around again,” he said. “You’ve got to jump on it.” Obviously, I agree.
My feature length screenplay First World worked great to make the short film version in 2006. Yes, that project as a feature is years in development, but the short film version is in the market and the script award nominations have served as a great foundation. Just over the last couple of months, sales of the short film have tripled from this time last year and China is moving along at breakneck speed with their space program. Timing is better now to present. As this article on Hollywood.com shows, some projects just take time to develop.
The idea for SOS United States came to me when I was in the process of managing the theatrical release of Justice Is Mind. I’ve always loved the political thrillers made during the Cold War. The idea of developing a story that pits the President of the United States against the Prime Minister of the United Kingdom as they deal with a potential nuclear device on a commercial ocean liner bound for Boston, certain reflects the political and military tensions we see in the world today.
But it was the sequel to Justice Is Mind that called to me this past November. I always figured that, “someday I would write a sequel”. But I didn’t know it would develop so quickly. For me, when I get an idea I just need to run with it. The result is In Mind We Trust. With a story that reunites a number of the original characters from Justice with new characters against the world covert surveillance, government power, reincarnation and the horrors of World War II, the screenplay, like Justice Is Mind, is a demonstration of competing genres that I believe work well together. As Unsung Films said about Justice Is Mind, “Mark Lund’s film is a thriller-gone-courtroom-drama-gone-sci-fi. Such extreme shifts in genre should not work. But they more than work in this case.”
Through all this is the navigation of a changing industry and the needs, interests and wants of investors. As I learned from my original investor in my old publishing company, to my backers on Justice Is Mind, these things take patience and perseverance and being ready when the time is right. It’s about staying a course that is true to the projects and to never capitulate.