This past week was another exciting one for both space history and the space program. From the 46th anniversary of the Apollo 11 landing on the Moon on July 20, 1969, to new images from New Horizon’s flyby of Pluto and the discovery of ‘Earth’s cousin’ Kepler 452b , NASA continues to excite and motivate a new generation just as it did back during the days of Apollo.
I have always loved the space program and, of course, science fiction. From Destination Moon in 1950 to Apollo 11 in 1969, we see time and time again the influences movies have in the real world and visa-versa.
The same can hold true for the science fiction of mind reading I postulate in Justice Is Mind. Just this week, two articles came out that not only further the conversation of neuroscience in the courtroom, but the actual real world implications of the science of mind reading.
In fact, the origins for Justice Is Mind are in the space program of the 1960s. When I was writing the sequel to First World, the idea came to me that on return to the installation on the Moon, inhabitants had to pass through a “mind reading like” device to gain entry. Thus some simple research brought me to a “thought-identification” story on 60 Minutes. The rest, as they say, is history. Justice Is Mind was written, produced and released with our second anniversary screening coming up on August 18.
Regarding the promotional efforts I do for First World, Justice Is Mind and SOS United States, it is always interesting to me to see which one gains the most traction. This past week First World spiked sharply with my Apollo 11 posts, SOS United States saw its highest impressions ever with the U.S. Embassy opening in Cuba and Justice Is Mind increased dramatically with a story titled, “Scientists Say They Can Read Your Mind, And Prove It With Pictures“.
Marketing a film takes time, consistency of message and perseverance. The major studios have the benefits of seemingly endless marketing budgets and A list actors. For a truly independent film like Justice Is Mind, it’s important to have a hook and to see what resonates with audiences. For this project, I have always seen consistent engagement when it comes to media related articles that have to do with mind reading and their real world applications in court or the perceived abuse by government.
When doing my follow calls to the media this week, the one thing that has resonated well was that the sequel is in development and that a concept trailer exists. We shall see how this all pans out in the next couple of weeks as we lead up to the second anniversary screening of Justice Is Mind on August 18 at Cinemagic in Sturbridge, MA.
Exactly one month from today Justice Is Mind will celebrate its Second Anniversary on August 18 at Cinemagic in Sturbridge, MA. Actors and crew continue to RSVP their attendance, traditional and social media is picking up, photographers are confirmed and the theater has the film. Believe me there’s still plenty to do with the media follow ups and general marketing push, but the event is tracking well. For me it comes down to planning and organization. Time moves quickly and before you know it you are seeing your event come up on the horizon.
When I was writing In Mind We Trust, the sequel to Justice Is Mind, there were a few things I wanted to make sure the sequel captured. First, the Miller family was still the nucleus of the primary story while key plot points from part one (Justice Is Mind) were expanded. In the case of In Mind We Trust it was the government’s involvement with mind reading and their partnership with Reincar Scientific. Also, when you consider TV shows like The Blacklist, Fringe, etc., audiences enjoy what I call “intelligent intrigue”.
I am pleased to present the concept trailer for In Mind We Trust. The trailer can be watched on Vimeo or YouTube. My aim with the concept trailer was to introduce elements from Justice Is Mind that carry forward into the sequel In Mind We Trust. From part one we know the United States government and intelligence agencies are, for some reason, involved with mind reading technology. The answers become clear in the sequel, thus the concept trailer sheds some light on where the story will go. And as the U.S. Supreme Court has now become the defacto policy maker in our government, the concept trailer, like the screenplay, ends at America’s highest court in the land.
Of course, I want to thank Daniel Elek-Diamanta for the tremendous score he wrote for the concept trailer. The gravitas of his score just brings the entire concept trailer to life. Those of you that have been following Justice Is Mind know that Daniel scored the entire film. Indeed, as one of our actors said recently, it’s worth the price of the ticket just to hear his score. For those of you that can’t make our screening on August 18, please visit www.justiceismind.com for VOD viewing options.
But the real new horizon this week was not a movie, it was the actual New Horizons interplanetary spacecraft and successful Pluto flyby on July 14. The word “stunning” doesn’t even begin to describe the quality of the images New Horizons set back to Earth.
I was a bit too young (4) to appreciate the Apollo 11 Moon landing, but the excitement shared around the world about New Horizons encounter with Pluto was truly one for the history books. From NASA’s scientific achievement to the sheer enthusiasm of audiences around the world waiting and watching for those early pictures. I can only imagine how the New Horizons team felt when they were waiting for the spacecraft to communicate after its closest flyby. Nearly ten years in space, and years of planning before that, and you are waiting for a signal, until…
New Horizons phoned home.
To learn more about New Horizons and its historic mission to Pluto, please click this link.
When I wrote Justice Is Mind in 2010 I don’t recall thinking about a sequel. It’s hard enough getting a feature film made in the first place, never mind a continuation of the original story. But no sooner was Justice Is Mind released in 2013 than ideas started to come together from one of the underlying plots in the film – the government’s involvement with mind reading and one family’s search for the truth. After about four months of intense research and writing, In Mind We Trust was complete.
One of the more popular ways to bring projects to life is with a concept trailer also known as “proof of concept”. One of the most popular of these trailers was for a project called The Leviathan. I love high concept sci-fi and this had it in spades. By all reports it looks like The Leviathan will be turned into a feature film.
In Mind We Trust is not only high concept, it also involves the intricacies of intelligence agencies, past life regression, stolen artwork and complex legal issues around the Fourth Amendment. The aim with the concept trailer is to distill it down to just over a minute and to find just the right video clips to make it work. In my search for clips, the ones I thought were going to be impossible to find showed up on the first search, while some I expected to be easy took me a few days. But in the end, I believe I have a workable presentation. At 2:36 the concept trailer starts with Justice Is Mind and then introduces the key elements of In Mind We Trust. The plan is to release it just prior to Justice Is Mind’s 2nd anniversary screening on August 18 at Cinemagic.
As for the upcoming 2nd anniversary screening on August 18, things are moving forward nicely. Tickets went on sale this past week, some listings are showing up and Pizza Post is back on board with their special promotion (ticket purchasers get a dollar for dollar redemption). Look for our press release next week.
There was a great article in MovieMaker magazine this week about the 2015 Produced By conference in Los Angeles. You can read the article at this link. For me, there were so many excellent takeaways. From, “Don’t be afraid to cold call or email”, “Partnerships with companies”, “A great script is the foundation for any project” and “Never produce a project you don’t feel good about”.
But perhaps the most important statement at the conference was, “The one thing that was said in ALL panels regardless of the topic. CONTENT IS KING!! At the end of the day, all that matters is what’s on screen or going to be on screen.”
In preparation for the second anniversary screening of Justice Is Mind on August 18, I’m going to Cinemagic tomorrow to give them the film. They’ll have our theatrical DVD and a DCP (Digital Cinema Package). The DCP was created for us by the Chatham Theatre. Sometime next week they’ll run the DCP test. Out of all the theatres which have screened the film, it looked and sounded the best in this theatre. While I know what the DVDs are capable of, I am looking forward to seeing the film in its highest possible resolution.
Since my last post, art is starting to imitate life. In SOS United States a Cyber Pearl Harbor by China takes out the United States power grid and military satellite communications. Last week the United States strongly believes that China is behind a cyber-attack that compromised millions of Americans. These weren’t just any Americans, the agencies targeted were the Office of Personal Management (OPM) and the Interior Department.
As part of the development process of SOS United States, I reached out to the media relations office of the National Security Agency a couple of weeks ago. This is the same process I did for First World when I contacted the Secret Service and the various universities and law schools for Justice Is Mind. For me, as a filmmaker and screenwriter, it’s important to get as many facts straight as possible. I believe adding reality brings believability and plausibility to a movie.
On a personal note, I have no problem with the work the NSA does. Unless you live under a rock and off the grid, we live in a very complicated world. A world that needs to be monitored for the safety of its citizens. As General Blair says in In Mind We Trust at a Congressional hearing, “Senator don’t talk to me about privacy when most of the planet posts their most intimate details voluntarily. You know as well as I that the next attack on the United States isn’t going to come over the pole as a nuclear device, it’s going to come from a computer.”
Speaking of In Mind We Trust, I am developing a concept trailer along with Justice Is Mind composer Daniel Elek-Diamanta. Originally, I was thinking it would be just about a minute long, but given the scope of the story we are expanding it to over two minutes. The first minute introduces elements in Justice Is Mind that propel the In Mind We Trust storyline.
Continuing with the development process, I was invited on Chris Denmead’s show Radio of Horror on WCUW 91.3 FM a couple of weeks ago. You can listen to the interview at this link where I talk about a wide variety of subjects around filmmaking. I met Chris when he participated in Justice Is Mind during the flashback wedding scene. As I’ve often said, this is an industry of networking and relationships.
Just as this week was coming to an end, I was alerted to this article in the Huffington Post stating “Scientists Can Read Your Mind Using These Images of the Brain”. It was great to read the latest news from Carnegie Mellon University’s research in this area and Dr. Marcel Just’s quotes. As some of you may know, I was inspired to write Justice Is Mind after seeing Dr. Just on a 60 Minutes story in 2009 that talked about ‘thought identification’. Justice Is Mind had the opportunity to screen at Carnegie last year.