Marketing planet Earth one project at a time.

Posts tagged “Nazi Germany

The Concept

From the In Mind We Trust concept trailer.

From the In Mind We Trust concept trailer.

When I wrote Justice Is Mind in 2010 I don’t recall thinking about a sequel. It’s hard enough getting a feature film made in the first place, never mind a continuation of the original story. But no sooner was Justice Is Mind released in 2013 than ideas started to come together from one of the underlying plots in the film – the government’s involvement with mind reading and one family’s search for the truth. After about four months of intense research and writing, In Mind We Trust was complete.

One of the more popular ways to bring projects to life is with a concept trailer also known as “proof of concept”. One of the most popular of these trailers was for a project called The Leviathan. I love high concept sci-fi and this had it in spades. By all reports it looks like The Leviathan will be turned into a feature film.

The concept trailer links Justice Is Mind to In Mind We Trust with stolen NAZI artwork.

The concept trailer links Justice Is Mind to In Mind We Trust with stolen artwork from World War II.

In Mind We Trust is not only high concept, it also involves the intricacies of intelligence agencies, past life regression, stolen artwork and complex legal issues around the Fourth Amendment. The aim with the concept trailer is to distill it down to just over a minute and to find just the right video clips to make it work. In my search for clips, the ones I thought were going to be impossible to find showed up on the first search, while some I expected to be easy took me a few days. But in the end, I believe I have a workable presentation. At 2:36 the concept trailer starts with Justice Is Mind and then introduces the key elements of In Mind We Trust. The plan is to release it just prior to Justice Is Mind’s 2nd anniversary screening on August 18 at Cinemagic.

As for the upcoming 2nd anniversary screening on August 18, things are moving forward nicely. Tickets went on sale this past week, some listings are showing up and Pizza Post is back on board with their special promotion (ticket purchasers get a dollar for dollar redemption).  Look for our press release next week.

Tickets now on sale for Justice Is Mind's second anniversary screening.

Tickets now on sale for Justice Is Mind‘s second anniversary screening.

There was a great article in MovieMaker magazine this week about the 2015 Produced By conference in Los Angeles.  You can read the article at this link. For me, there were so many excellent takeaways. From, “Don’t be afraid to cold call or email”, “Partnerships with companies”, “A great script is the foundation for any project” and “Never produce a project you don’t feel good about”.

But perhaps the most important statement at the conference was, “The one thing that was said in ALL panels regardless of the topic. CONTENT IS KING!! At the end of the day, all that matters is what’s on screen or going to be on screen.”

In development.

In Mind We Trust-page-0


A New Platform

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Raphael’s Portrait of a Young Man in Justice Is Mind.

This Thursday I announce that Justice Is Mind will go live on another VOD platform which has over 170 million users around the world. What’s so interesting to me is the constant ever changing world of film distribution. Most of the VOD platforms we are now on didn’t even exist when I wrote the business plan for Justice. Imagine where this business will be in the next five years.

Speaking of business plans, I’m about two-thirds completed with In Mind We Trust. While this plan certainly has many characteristics that are similar to SOS United States in terms of demographics and the Cold War overtures, there are of course numerous differences. It’s highlighting those differences in terms of marketing and public relations that will certainly aide the project as it moves forward.

Justice Is Mind arrives on a new VOD platform on Thursday.

Justice Is Mind arrives on a new VOD platform on Thursday.

One area that has sparked quite a bit of discussion has been the past-life reincarnation of Henri Miller in Justice Is Mind. In In Mind We Trust this area of the story is fully realized. How incredible was it that NBC News, and countless other media outlets, reported this past week about one ten year old boy who details a past life he had as a Hollywood actor. The report itself is fascinating and you can watch it at this link. Personally, I do believe in past lives. Like the research and science that’s part of “thought identification” mind-reading, this will be another area that I’ll be watching develop.

As for developments there is an upcoming movie called Women in Gold that stars Helen Mirren in which she plays a character who seeks to reclaim a piece of artwork that was stolen during The Third Reich, a claim that winds up at the Supreme Court. Based on a true story, there are the parallels between that film and Justice Is Mind and In Mind We Trust. In Justice, the painting in question is Raphael’s Portrait of a Young Man that engages a conflict between Henri Miller and his father Joseph Miller. In In Mind We Trust, we learn the backstory of the painting and how it came into the possession of Henri Miller.

Just like in SOS United States an aircraft carrier from the United States arrives in the United Kingdom. Pictured -  USS Theodore Roosevelt will anchor off Stokes Bay, Gosport.

Just like in SOS United States an aircraft carrier from the United States arrives in the United Kingdom. Pictured – USS Theodore Roosevelt will anchor off Stokes Bay, Gosport.

Of course some things have changed from a business point of view, locally, here in Massachusetts. Our state’s film tax credit may soon disappear. In my view, the credit obviously, is a good thing. But as I understand the way our state’s tax credit is written, it does need an overhaul. An overhaul is one thing, but a termination is something else. The large studio productions that shoot in the state will just take their business to other states and an entire industry will simply atrophy. Many businesses have made significant investments that will have to be written off in terms of infrastructure and jobs. Simply, there has to be another alternative.

While we didn’t qualify for the state tax credit on Justice Is Mind, we would on In Mind We Trust, SOS United States and First World. If, by example, In Mind We Trust is produced for say around $100K plus on the low budget end, it won’t matter really if there’s a credit or not. But bring in a multi-million dollar budget with named talent and suddenly, and rightly so, you are looking elsewhere as it comes down to the overall project. Think about it. A film, even with a budget of $500,000, can earn a credit of 25%+. That’s not money you leave on the table, you simply take the table to another state or country that maximizes your capital.

Thursday announcement.

Reincarnation