Marketing planet Earth one project at a time.

Posts tagged “TV series

Next Stage

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Proxima Centauri in First Signal.

While the submissions continue to come in for the next class at the Naval Justice School, this past week took an interesting turn when I was cast as a policeman in an upcoming TV pilot. What was originally one day turned into three days on this production.

I always find these large scale productions interesting for a variety of reasons. Am I learning something new? Did I have a good time? And did I meet interesting people? I would say the answer was yes on all counts.

For me I always look at these “large-scale” productions with two different hats on – as an actor and filmmaker. As an actor I had to learn pretty quickly how this director worked. He gave me direction once and then returned on a couple of occasions to rehearse it without any verbal cues. He would appear, I would do what he directed and then he would leave. It must have been OK because after one rehearsal and two takes it was done. I guess we will see if that moment makes it in the final cut.

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A hand held holographic projector will be seen in First Signal.

As a filmmaker, what I appreciated was the level of detail on the built sets. The desk I was sitting at was complete with period files, notes, etc. Even the wording on the files was specific to the era. As we live in an age where movies and TV shows are constantly screenshot, the last thing you want is something on camera that shouldn’t be there.

But this week it’s back to my own projects.  In addition to the handful of actors to cast in the Naval Justice School (NJS) project, I start meetings on First Signal.  This will be my fifth class with NJS and it’s great to see so many actors return from previous classes.

After my first meeting this week on First Signal, my plan is to post for actors in regard to a table read. The goal is to have a read sometime in late February or early March. From there I move on to locations and then crew.

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A hand held holographic projector in First World.

And just when I think I’ve heard every excuse in the acting book, today there was a new one. I scheduled an interview with an actor days ago this morning in regard to the next NJS class. I couldn’t believe when I received an email this morning asking to push the interview back because, “I’m just trying to run some errands before the football games today and wasn’t sure if we could push back to 11:30.” Obviously I declined to do so. To every aspiring actor out there read these next words carefully – an actor declined to keep a scheduled interview for a paid gig because of football.

Here in Massachusetts (and New England in general) there is an obsession on football that borders on near hysteria. It’s all well and good that you have your passions, but when they interfere with work you have a problem. When you ask a producer/director to reschedule an interview because of your passion for a sport, I have two words of advice – don’t submit.

Can you even imagine for a minute if the day after I committed to this pilot that I emailed the casting director and said, “I can’t work tomorrow because I need to watch XX” I don’t even want to know the note that would go in my file. But I do know what that casting director would do after crossing my name off all their lists.

Next Actor.

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A read through for First Signal will be scheduled in the next several weeks.


In Review

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In Mind We Trust – the Supreme Court who will soon hear arguments for a landmark mind reading case

Last week I had the opportunity to submit In Mind We Trust as a pilot for a TV or Web series. As some of you know, In Mind We Trust is the sequel to Justice Is Mind. When I wrote the sequel a couple of years ago, I think the idea for a series was always in the back of my mind.

The question I had before I submitted was that the pilot might not make sense unless someone watches Justice Is Mind. The response back was pretty straight forward. “…to have a lot of unanswered questions at the end of a pilot script — it opens up the world any mysteries for the series.” Well if there’s questions they want, they’ll get it with this story!

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In Mind We Trust – What is Project Gateway?

It’s stories this industry wants and needs. Sure we read how the major studios are just focused on tentpoles (I loved Wonder Woman by the way), but the terrestrial networks and OTT services just continue to expand and need programming to fill their schedules. With Apple, Facebook, Vice and others actively moving to original series orders, the quest for stories continues.

The one piece of advice I was given when living in Los Angeles was to always have more than one project ready to present. I didn’t fully grasp it at the time, but it makes total sense. Some may love sci-fi but have no interest in political thrillers. Others may not want something sports related, but are looking for a drama. Well, the latter fit the bill with In Mind We Trust.

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In Mind We Trust – questions from Justice Is Mind are answered about lost artwork from WWII

Personally, if I had my druthers, who wouldn’t want to see their concept set up at a Netflix or Amazon. When I see the production values of The Crown and The Man in the High Castle (two of my favorite shows), it’s just amazing where the industry has gone over the last several years.  But like anything in this business, it’s about time and in the case of a series—staffing.

Unlike a movie that can be staffed pretty quickly, a series requires an unprecedented amount of personnel. Just take a look at the end credits of a show or their listings on IMDB. These aren’t just one off projects like a movie, these are, if the show succeeds, long-term commitments. But before any of this is even remotely considered, it comes down to the story itself.

When I think of the number of mind-reading, privacy and intelligence agency articles being published on a regular basis, I certainly think In Mind We Trust has as good a chance as any of getting a review. Thankfully, the concept has already gone through some market testing with Justice Is Mind. From a theatrical release to media coverage and VOD, anyone looking at this project can already see it’s more than just words on a page.

Concepts.

In Mind We Trust-Poster Concept


The Screenplay

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“I want Spotlight to win” was my Facebook post last Sunday before the Oscars started. While 2016 yielded some excellent films (Trumbo, Bridge of Spies, The Martian and Woman in Gold), there was something about Spotlight that just felt right. Not only was the story itself important, along with the mechanics of quality investigative journalism, but you couldn’t have asked for finer actors either.  What was right from the beginning was the screenplay. In addition to winning the Oscar for Best Picture, it also won the first award of the evening for Best Original Screenplay.

As this article in The Hollywood Reporter stated, Spotlight took eight years to produce. But once Participant Media got involved as producer and with Open Road Films distributing, the rest, as they say was history. As Sierra/Affinity CEO Nick Meyer said, “the movie is the star now.” Indeed that star is the screenplay because as Tom Ortenberg said in a recent interview with The Hollywood Reporter, “The theatrical marketplace is a roller coaster. And anybody who wants to play has to be prepared for that fact.”

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Justice Is Mind screened in theaters, law schools, science fiction conventions and an international premiere on Cunard Line’s Queen Elizabeth.

For all of us trying to make sense of the volatile nature of this industry, particularly when it comes to a theatrical release, it all comes down to the story. When I released Justice Is Mind into theaters, every one of our screenings was heavily marketed with an angle. We had to have an angle, because although we had a great cast and crew, nobody was a household name. The film had to sell itself. Thankfully, the media and audiences responded and the majority of our screenings were near or capacity audiences (there were no rentals).

But like the real “Spotlight” team at The Boston Globe did those years ago, writing a screenplay takes research and dedication.  When I recall the research I did for First World when it came to the space program, the criminal justice system and neuroscience for Justice Is Mind and various workings of the executive branch, military operations and intelligence agencies for SOS United States, that work laid the foundation of the story before I wrote one word of dialogue.  Of course we all want to see our screenplays come to life on the big screen, but as we saw with Spotlight, some things just take time. Why rush for quantity when you can have quality? In the case of Spotlight, that quality saw two Oscar wins.

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The National Security Agency plays a major role in In Mind We Trust and SOS United States.

Last week I finished the pitch document for Justice Is Mind as a TV series with the pilot In Mind We Trust already written. The process of getting some industry feedback has already begun. Having pitched a TV series around the sport of figure skating back in 2004, I’m familiar with the process. Of course, back around that time there were about 30 or so scripted series, now there are around 400. While times and processes have changed, it’s still all about coming up with the idea for a story.

As for changing times and figure skating, an idea came to me some months ago about a political thriller with figure skating as the backdrop to the storyline. Of course, it’s been some years since I actually attended a figure skating event. The last “Worlds” I attended as credentialed media was 2003 in Washington, D.C.  So with The Ashton Times credentialed, I will be attending Worlds in a few weeks.

Boston.

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In SOS United States the SS Leviathan is en route to Boston from Southampton, England.


The Readers

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First World was nominated for three screenplay awards.

In the entertainment industry there are the readers. Those individuals who are assigned to read screenplays. Whether you are at a studio, agency, network, production company or film festival, there are the readers. They are on the front lines of evaluating your script. I was a reader for a film festival a few years ago. From reading screenplays that you can see on the silver screen with an Academy Award nomination to those that would be best served as fodder for a litter box, the net of the result is that a human being read it.

I have long been used to subjective industries. From sports to entertainment, a human being decides your fate. They decide if your performance or project is worthy of an award or the circular file. But the last thing this industry needs is a computer program to evaluate the quality of your screenplay.

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The idea for Justice Is Mind came from a 60 Minutes broadcast I discovered while researching the sequel to First World.

This past week in The Hollywood Reporter came this article This New Artificial Intelligence Script-Reading Program Could Find Your Next Oscar Role. It was bad enough when I read a few years ago about some new program being developed that could write a screenplay and now reading about one that decides the fate of a screenplay by a computer? Both can immediately fade to black with no acts.

The absolute bottom line to the entire entertainment industry is the writer. Without writers nobody has a job. A writer comes up with an idea, researches that idea and then writes a story. A good reader sees the nuances between the lines of action and dialogue to properly evaluate a script. If after all the human checks and balances it pasts muster, it is then the responsibility of the director to breathe life into those pages to present a project that can be sold into the market. No computer program can do that.

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The idea for SOS United States came from my interest in the Cold War and political thrillers.

There’s no question that tens of thousands of scripts are written on any given year and tracking them is a daunting task. We know the process of moving a project from script to screen is a herculean one. But if you start to marginalize the writer through the process of a computer program you are doing this industry a disservice because there is then no motivation to create. Last I checked computers don’t fill the seats of a theatre human beings do.

One of the biggest complaints that producers have is finding quality writers and, in particular, showrunners for TV shows.  This is not an industry that works off a stopwatch. It is an industry that continuously yearns for that next creative idea to be championed into production. No computer program can do that.

I know that somewhere today on this “Pale Blue Dot” someone has thought of an idea that will eventually wind up in our theaters or as a TV series, because when all is said and done nobody will be presenting a Best Writing award to a Hal 9000.

Odyssey.

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While I write my screenplays on a computer, a computer didn’t write the screenplay.


The Man From Berlin

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The Man from Berlin (Lee Simonds) in Justice Is Mind with Dr. Eve Pullman (Carlyne Fournier)

No the title of this week’s post isn’t a new TV series, but a character I introduced in Justice Is Mind that is greatly expanded upon in the sequel In Mind We Trust. And with EFM (European Film Market) currently underway in Berlin, Germany, it seemed particularly fitting.

Today marks one year since I wrote the first draft of the sequel. Yes, there have been some tweaks since then, but more of a decision on where to take the project. While Justice Is Mind was produced as a feature film, the next logical direction for the project is to present it as a TV series. I must have had that “in mind” when I wrote the sequel as it sets up the established characters from Justice Is Mind with new characters in a world where mind reading technology has permeated our way of life from the judicial system to immigration to employment and national security.

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The clash of intelligence agencies in In Mind We Trust

With Justice Is Mind released to positive reviews and In Mind We Trust written, I’ve been working on the story “bible” for the last couple of weeks.  I’ve been down the TV series pitch process before with certain studios and production companies when my agent took out a series I conceived called Frozen Assets. It was essentially Dynasty meets figure skating and I worked with a leading writer of that famed TV show to shape the series. Being in pitch meetings is an interesting process and you really need to have your pitch rehearsed. I knew the sport, but this writer knew the industry. The show wasn’t picked up (figure skating was dying in the TV ratings at the time), but the experience was a real learning curve for me. On a side note my agent almost killed me when we pulled up to the Paramount gate and I said from the back seat of her car, “Jonesy! Hey, Jonesy!”

As for the industry, attention is on Berlin, Germany this week. Unlike Sundance which has turned into a showcase for studio productions and, in my view, lost its purpose as a haven for independent filmmaking, EFM is a unique film market to follow. It presents films from concept to completion. I might add that The Hollywood Reporter does a terrific job with their daily reports.

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In Mind We Trust solves one of the greatest mysteries of World War II

Reading the reports you can clearly see how the industry has changed the last couple of years. Sales agents want completed films and stars don’t guarantee any sort of success. I think Marc Gabizon of Wild Bunch said it perfectly when he stated in this article, “You see, film is a great business. It’s fascinating, but it’s also dangerous. You can’t forget about the risks, even when you’re successful — maybe especially then. There’s always a risk, but you have to make sure that if you have a flop, it doesn’t topple the whole company. Don’t bet the house on one or two titles.” By flop he was referring to Bradley Cooper’s Burnt.

While nothing is more exciting than announcing a new project, it does come down to risk. As a producer my job is to project a path of realistic profitability. As a director I need to deliver a solid and marketable project.

One trend I see coming out of EFM are the interesting political thriller type projects. This has been a consistent trend over the last couple of years and bodes well for SOS United States.

The markets.

In Mind We Trust-Poster Concept

Preliminary concept poster for In Mind We Trust, the sequel to Justice Is Mind