Marketing planet Earth one project at a time.

General

Act Two

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This past August I was cast in a post-Civil War project. It will air on PBS in 2019.

In this industry there is always the word “next.” For us creative types we yearn for the next project to be better than the last. Whether it’s an acting performance or directing your next film to higher acclaim, it’s about exceeding things you’ve done not simply repeating yourself. Of course I speak for myself, not others. Some are content with just another gig. There’s nothing wrong with steadiness and consistency, but for me there needs to be an improvement.

Every year I seek to accomplish at least one project that I’ve never done before. On the acting front there was a PBS documentary that was shot entirely on green screen. That production recreates a post-civil war America. From the outtakes I’ve seen, the creative is simply stunning. That show will premiere next year.

Kim

Three very talented actors. Kim Gordon (President Helen Colton), Lindy Nettleton (Prime Minister Allison Colby) and Yefim Somin (President Sergei Tupolov) at First Signal‘s table read.

On the filmmaker front, I continue to prepare to attend the American Film Market in November. As I’ve never attended a film market before, it will be an interesting experience and one that I’m looking forward to.  For me, it’s about hearing new voices and expanding my network. While I’m most certainly a creative, my business side needs to know where an industry is trending.

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I will be bringing First Signal to AFM in November.

I was reminded just yesterday of how far the industry has come over the last several years.  In the morning I received my quarterly statement from Justice Is Mind’s distributor. There is that feeling of accomplishment when you know your film is being watched domestically and internationally. But resting on one’s laurels is never a good idea as this industry changes like New England weather.

When I pushed First Signal back to spring due to scheduling conflicts, it gave me some serious time to reflect. Justice Is Mind went so well on so many levels, my next film simply has to exceed it. If I’m going to invest my time, money and name it has to execute at a certain level. I haven’t invested what I have to date without being committed to the project, but I found myself settling on certain matters when the better part of me said, “Why are you doing that?” Thankfully, I listened to my other self to make changes going forward (it helps being a Gemini).

Yesterday, I attended the Ghost Ship Harbor event at the USS Salem. My friend Sheila and I had a great time at this well produced night of fright. Yes, I screamed more than she did! The production values alone are worth the trip…if you dare.

Moving forward.

MarkSheila

A ghost of a good time with my friend Sheila at the Ghost Ship Harbor event.

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The Experiment

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Cars and Coffee at Fort Adams, Newport, RI.

Since my last post I’ve traveled to a variety of events; a World War 1 reenactment, the USS Salem and  “Cars and Coffee” at Fort Adams in Newport. Although I’ve always been someone who takes a fair amount of pictures, I now find myself looking to tell a story through some sort of video. Sure, it’s the filmmaker in me that wants to tell a story, but I can tell it’s all leading up to something else.

That’s the great thing about this industry. First, we have so many tools at our disposal. No longer are we limited to the cost of entry to the trade, when the barriers have come so far down economically. What it comes down to is our respective imaginations to create or even better—experiment.

Yesterday when I was leaving Fort Adams I drove down a street back to town I’ve taken numerous times. But this time I stopped. I wanted to capture some sort of drone shot of Newport with all the sailboats. As I walked towards the water I noticed something in the near distance. I soon found myself at the statue of Jean-Baptiste Donatien pointing towards Newport. Needless to say I did a few takes and will be creating a video shortly that starts with this French nobleman.

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USS Salem.

The one thing that usually happens when I’m shooting with my DJI Spark are the inevitable conversations I have with total strangers. So many hear about drones, but to actually see one in action is still relatively rare. Yesterday, two tradesmen that were rebuilding the pyramid next to the statue of Donatien started asked me a variety of questions.  From range, to types of shots, to cost, to how it’s operated, I’m always happy to offer what I can in response. This particular encounter worked out great as I lost my sunglasses in the area shortly thereafter. After they saw me walking around several times clearly looking for something, they offered to help. In total Sherlock Holmes reconstructive fashion, they showed me where I walked and low and behold one of them found the sunglasses!

Over the years I’ve met so many interesting people through my films and other projects. The one thing I don’t think you can be in this business is an extrovert. This is an industry of engagement and introducing others to new experiences and your work. Sadly, I know some talented people that are very gifted but rely on others do to their promotion.  By example I met someone several weeks ago who built a great website, but then stated they didn’t share it to social media because they don’t like to promote themselves. In a total defeatist tone, they continued by saying, they just weren’t good at it. What’s the point in creating something if you aren’t going to promote it? This doesn’t mean you have to be a braggart, but it’s OK to say “I’m pleased to present my new website.”

Speaking of websites, before I started doing my “pre-production” work leading up to AFM in November, I found some of mine needed updates. Thankfully, with development platforms like Wix or WordPress we can now build and update our own websites that don’t require a bank of programmers.

Progress.